marketing-specialist-job

 

Marketing Communications Specialist:

Job brief

Our firm is looking for a seasoned professional to fill the role of Marketing Communications Specialist to manage our online and offline communication with clients and increase brand awareness. Responsibilities will include executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign and developing our lead generation programs. The successful candidate will play an integral role in building and engaging the company’s customer base and creating effective strategies that will promote the long-term growth of our firm.

The right candidate will be a self-starter, embrace an autonomous work environment, successfully troubleshoot and resolve complex situations in the field and work with cross-functional teams.  Ultimately, you will act as our brand’s voice to impress our customers and attract new clients. If you have experience in identifying and building long-term relationships with target audiences, we’d like to meet you.

Responsibilities

  • Design communication strategies to influence and energize both outside (clients) and inside (employees) sources
  • Promote our products and services during events and product launches
  • Create and/or coordinate the design of promotional material (brochures, newsletters, emails, press releases ) and distribute in online and offline channels
  • Advertise our company and products/services on various media
  • Plan interviews and press conferences and periodically release press releases on products
  • Produce marketing copy for our website
  • Craft and send regular newsletters with company updates
  • Track ROI for marketing campaigns
  • Builds and executes social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Join social media groups and professional platforms to discuss industry-related topics
  • Monitor corporate website and social media pages and address clients’ queries
  • Network with industry experts and potential clients to drive brand awareness
  • Gather customer feedback to inform sales and product teams
  • Write newsworthy articles and publish in identified magazines or medium to promote the brand
  • Analyzing market research, to understand the most effective ways of designing promotional communication materials.
  • Acts as a liaison with outside vendors and consultants.

Requirements

  • Proven work experience as a Marketing Communications Specialist or similar role
  • Familiarity with B2B and B2C advertising campaigns
  • Hands-on experience with web content management tools, like WordPress
  • Proficiency in MS Office
  • Knowledge of SEO and Google Analytics
  • Experience with marketing campaigns on social media
  • Excellent verbal and written communication skills
  • Good presentation skills
  • Data-driven and analytical
  • BSc in Marketing, Communications, Public Relations, Journalism or relevant field

What we Offer

  • An excellent remuneration package
  • Friendly working atmosphere
  • Continuous professional development
  • A commitment to offer you career development opportunities to meet your full potential

Apply Now

 

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    <h6>ADDRESS</h6>
    63739 street lorem ipsum City, Country
    <h6>PHONE</h6>
    +12 (0) 345 678 9
    <h6>EMAIL</h6>
    info@company.com